Everything You Need To Know About Event Promotion!
Event planning can be stressful – the last thing you need is to worry about the promotion! Don’t panic: we’ve got plenty of tips…
Yes, yes, we know: the weather is being stereotypically British, of late, but Summer will be here before you know it. Is your organisation ready to make the most of it?!
Running a small business or keeping an organisation afloat is stressful enough without adding to your list of things to worry about. Planning ahead is a really simple way to ease the pressure. After all, nobody wants to be running around, trying to get everything done at the last minute. If you ran a business selling jumpers, you wouldn’t just start thinking about designing your Christmas range in November, right?!
Getting all your ducks in a row nice and early is always a good idea, if you want to avoid a mad dash to the finish line and the stress that inevitably entails.
Planning ahead takes away some of the tension involved in the build-up to a busy Summer season, but it gives you something in return: time.
It’s one thing knowing what events you’ve got in store, but having the time to consider how to make the most of them is invaluable. There’s a huge difference between putting out a last-minute Facebook post to advertise your Summer event, and having spent a few weeks putting together posters, leaflets and an online teaser campaign. Trust us, we know.
Once you’ve got your Summer events booked, you can give yourself time to plan them in detail and promote them as well as they deserve, in order to get the best possible results.
Not everything you’re going to need for your Summer events can be produced in-house. You might need merchandise designed, signage made or menus created. Your event might even have its own website, with tickets available to purchase online. If there are jobs you need to outsource, then you’re going to have to plan ahead.
Graphic design – at least good graphic design – doesn’t necessarily happen overnight. A graphic designer will want to discuss your needs with you in order to create you something that truly represents your organisation. For that to happen, you need to give them time to work their magic! Bear in mind too, that creative design agencies can get booked up in advance. If you’re calling in the experts, don’t wait too long or you might miss out!
Whether it’s checking how accessible your design work is, or knowing which bits can be cut from your social media promo video, there is never any shame in admitting that you might need to pick some expert brains in order to ensure that you’ve got everything right. Someone who does this stuff professionally is going to know all those little tips and tricks that will take your Summer event to the next level, after all!
So, whether you need posters and flyers, event maps and signage, or video content to get people excited, why not get in touch to see how we can help you?
You plan ahead – we’ll do the rest!
Event planning can be stressful – the last thing you need is to worry about the promotion! Don’t panic: we’ve got plenty of tips…
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